Money Rewired: The Neuroscience-Based Guide to Breaking Bad Money Habits and Building True Wealth
You already know the basics: spend less, save more, invest for the future.
So why is it so hard to actually do it?
 
Because your brain is wired to resist change, and that wiring is costing you money, freedom, and peace of mind.
 
In Money Rewired, behavioral finance expert Rob Maxwell combines neuroscience, psychology, and habit formation research to reveal why smart people keep making the same financial mistakes — and exactly how to break the cycle for good.
 
This isn’t just another budgeting book. It’s a science-backed personal finance guide designed to solve the problem most money books ignore: your behavior.
 
✅ Rewire Your Brain for Financial Confidence – Learn how to override impulsive spending and scarcity-driven decisions.
 
✅ Break Free from Self-Sabotaging Habits – Stop the cycle of living paycheck to paycheck with practical, psychology-driven strategies.
 
✅ Understand the Psychology of Money – Discover how your upbringing, beliefs, and brain chemistry shape the way you earn, save, and invest.
 
✅ Build Smarter Wealth Systems – Create automatic habits for saving, budgeting, and investing that work with your brain, not against it.
 
✅ Create Lasting Change – Use proven habit loops, mental triggers, and behavior hacks to build financial freedom that actually sticks.
 
Who This Book Is For
Anyone who knows what to do with their money but can’t seem to follow through.
 
Professionals tired of self-sabotaging money decisions.
 
People stuck in debt or living paycheck to paycheck.
 
Readers who loved Atomic Habits, The Psychology of Money, or Your Money or Your Life.
About the Author:
Rob Maxwell is a best-selling financial author with six titles that cover investing, accounting, and personal finance management. With Stock Investing for Kids Made Easy, he breaks down the stock market into fun, easy-to-follow lessons—because it’s never too early to start building financial skills that last a lifetime.